The Brief
As a prestigious event drew closer for our client at The Langham Hotel on London’s Regent Street, 24 I.S. were asked at short notice to call through a long list of already contacted senior delegates from the FTSE 100 to invite them to the day.
We were able to both boost delegate numbers with the senior targets, as well as register other relevant contacts and decision-makers within their organisations.
Further, as part of the campaign, we also made last-minute “catering calls” not only to obtain a full list of dietary requirements but to also act as a reminder and to aid with the smooth running of the day.
Our client who is a respected and well-known vendor was planning a one-day Cyber Security Event at the Tower of London.
What We Delivered
Working with a company who are specialists in Human Resources and Employment Law, we were asked by our client to call through some of their target clients in order to invite them to a seminar at a local hotel.
The target attendance was 12 people, we always aim to book more than the targeted amount, as we understand dropout rates can sometimes be high and vary at such events.
We were all pleasantly surprised when 40 people attended.
The hotel was pleased to switch the room to accommodate the extra numbers and the seminar was a great success.
In order to boost attendees at the event, our client provided us with a list of senior contact names and phone numbers. At short notice, we were able to call through the list exhaustively in order to increase the number of delegates to the required attendance levels, thus ensuring that a good number of household name businesses were represented.
If the targeted contacts were unable to attend, we would ask if a relevant level colleague would be able to attend instead and register them accordingly.
Do You Need Help Contacting Attendees?
It’s a common theme that we are contacted if delegate numbers need improving as the date of a seminar draws closer. If you are in the process of organising an event and are in need of some additional support in terms of contacting attendees, contact us directly today. Our friendly team are on hand to answer any questions that you may have and can help to put together a bespoke plan which is tailored to your individual needs and event requirements.
In order to boost attendees at the event, our client provided us with a list of senior contact names and phone numbers. At short notice, we were able to call through the list exhaustively in order to increase the number of delegates to the required attendance levels, thus ensuring that a good number of household name businesses were represented.