The Brief

Our client is the UK distributor for one of the World’s largest specialist backup and recovery vendors.

As part of the joint marketing strategy, 24 I.S. were engaged to provide end-user lead generation services into Enterprise level accounts.

Unlike other IT telemarketing companies, our client had used in the past 24 I.S.’s specialist understanding of backup and recovery solutions. This allowed us to understand their technology and message, and convey this to end-users and generate opportunities where others couldn’t.

The huge success of campaigns has led to an ongoing relationship with 24 I.S., continuing to provide lead generation services.